According to Forbes, Star Wars Episode VII: The Force Awakens is well on its way to becoming the highest grossing movie ever.
Both Variety and Forbes are reporting on the unprecedented speed with which The Force Awakens has broken every US domestic record bar one, and both are stating that the new Star Wars film will surpass Avatar (the current record holder) sometime tomorrow!
There are too many domestic and international records that The Force Awakens has broken to list them here, especially when so many journalists have gone above and beyond to do just that – but what it all boils down to is that the seventh Star Wars film is a phenomena.
It’s perfect blend of nostalgia and new, humour and tragedy, and heart as well as special effects is a winner for old and new converts, and its success seems to be about more than a group of die-hard Star Wars fans seeing the film over and over again.
Star Wars Episode VII: The Force Awakens has staying power, and it is a movie that resonates with people, in particular young women as can be seen by the trending #WheresRey and the numerous complaints Hasbro is receiving for leaving the film’s protagonist out of box sets and it’s recently released Star Wars monopoly set.
It’s a little sad that the merchandise side of the Star Wars phenomena hasn’t broken any female representation records – considering the fact the film has more female roles in it than any previous entry in the saga, and especially considering the fact that Princess Leia Organa was the world’s first major strong female action hero. She won our hearts two years before Ellen Ripley and 27 years before the rebooted Starbuck. You’d think anyone and everyone associated with Star Wars would be proud of that legacy, and Rey would feature predominantly in any merchandise that came out.
Still, don’t let the lack of foresight by Hasbro damage your enthusiasm for this truly wonderful film.
If you haven’t seen Star Wars: The Force Aweakens yet, I encourage you to. It is everything you want a blockbuster movie to be – and even better, there’s not a bloody superhero in sight!
Star Wars: The Force Awakens stars Daisy Ridley, John Boyega, Oscar Isaac, Adam Driver, Domhnall Gleeson, Harrison Ford, Carrie Fisher, Mark Hamill, Peter Mayhew, Anthony Daniels, Lupita Nyong’o, Max Von Sydow and Gwendoline Christie.
To read the Forbes article on the box office success of Star Wars, click here.
To read more on the #WheresRey controversy, click the following links:
An interesting side note, the film still hasn’t opened in China, so no doubt a whole bunch of other records will fall when that enormous market starts lining up to see the movie on the 9th of January.
Congratulations to everyone involved in The Force Awakens. You have given hope to Star Wars fans everywhere, and you’ve treated the source material with respect.
Bring on Episode VIII.